.2Performant, a Romanian technology and also affiliate advertising and marketing answers business, revealed on Monday, September 9, at the Bucharest Stock Market, that it intends to obtain the Profitshare affiliate systems in Romania and also Bulgaria coming from Transformation Advertising And Marketing. All at once, Dante International, the owner of eMAG, are going to come to be an investor in 2Performant.On September 6, 2Performant’s Board of Supervisors concluded an initial deal to get the Profitshare.ro and also Profitshare.bg partner systems possessed by Transformation Marketing S.R.L. and also Conversion Advertising EOOD.
The deal outlines the principles of the deal and also is actually certainly not officially binding, conforming to the business push mentioned by Economedia.The function involves the transfer of the Profitshare organization lines from Sale Advertising S.R.L. as well as Sale Advertising And Marketing EOOD (as vendors) to 2Performant (as the buyer). Dante International S.A.
(bulk investor of Conversion Advertising and marketing S.R.L.) will certainly be part of your business transfer arrangement as an underwriter.” The moment the Profitshare deal is actually finished, our company will definitely broaden our present capacity and also diversify our client collection in both Romania as well as Bulgaria. Our experts still have a handful of vital actions to accomplish, however I am certain that the teams involved in the purchase on both edges will deal with to finish all of them efficiently. Our company will introduce our post-acquisition programs after finalizing the investment depending on to the ultimate contract,” stated Dorin Boerescu, CEO as well as Founder of 2Performant System.The deal price is actually RON 4.3 million, and also will certainly be actually spent 55% in money as well as 45% in 2Performant shares by means of a capital boost..” 2Performant is actually a young and also dynamic firm along with market values that sound with our team.
Our experts anticipate that, after the deal is completed, the Profitshare business integrated along with 2Performant is going to provide greater value to its own clients,” stated Tudor Manea, General Manager of Dante International SA.2Performant additionally notes that many measures continue to be to finish as well as finalize the purchase, such as the successful conclusion of the as a result of carefulness evaluation by 2Performant.Profitshare was launched in 2012 and presently has a profile of 250 partner programs (featuring the eMAG team) in Romania as well as Bulgaria.radu@romania-insider.com.( Picture resource: the firm).